DigitalNewsAlerts refers to an evolving set of practices designed to communicate and distribute information online, which challenges conventional views on what constitutes news while prompting a rethink of journalistic roles within society.
The study examined 105 news outlets with websites receiving at least 10 million unique monthly visitors – both legacy news organizations as well as start-ups established online.
Social media
Social media is an efficient tool for providing digital news updates. It has transformed how news is delivered from traditional newspaper prints to online spaces; while production and circulation of newspapers has diminished over time, many online outlets have seen their audiences grow dramatically – some even featuring dedicated portals featuring up-to-date headlines.
These sites have challenged traditional news broadcasters, forcing them to find new ways of engaging their audiences. News networks increasingly rely on their audiences capturing images and video of major events live. This has given rise to video-sharing platforms like YouTube and TikTok that allow individuals to share their own perspectives of global events that often surpass those offered by news stations themselves, promote discussions about the news’ impact on society, and offer 24-hour news access 365 days per year.
Forums
Forums are online discussions where people exchange ideas, opinions, and knowledge with one another. Forums can be used for many purposes ranging from troubleshooting products and services, gathering customer ideas, sharing information and gathering customer insights to helping promote businesses themselves.
Forums differ from chat rooms by requiring registration with a valid email address and employing moderators to moderate posts that violate forum guidelines, while categories and threads keep discussions organized. Furthermore, most forums show user’s post count, date of registration and signature with each post which adds more personalization than typical chat rooms.
Establishing an effective online community using forums requires careful planning and promotion. Engaging participants may prove challenging at first; to increase participation it’s essential that a core group of people genuinely interested in your product/service join your conversation on your forum.
RSS feeds
Utilizing RSS feeds enables you to stay abreast of the latest news from websites, blogs and podcasts. Emails can quickly become overwhelming; an RSS feed provides an easy way of staying current and receiving all updates in one convenient place.
Your RSS aggregator makes it easy to stay informed about multiple websites’ updates by automatically scanning them and displaying any new posts or articles that come online. Furthermore, many aggregators allow you to mark feed items as read so that only new information appears.
RSS feeds can be especially beneficial to professionals working in fields like business and technology who must keep abreast of current events and trends. In addition to providing industry news, they can be used to track competitor activity or identify new business opportunities – providing professionals with valuable data that enables informed decision-making and increased sales.
Mobile apps
News mobile apps offer media companies an effective means of reaching out to their audiences wherever they may be, with user-friendly designs that keep users up-to-date with the latest stories and information. In some instances, some even include social media-esque features to make reading the news more interactive and enjoyable for all involved.
2011 and 2012 marked an acceleration in audience migration toward digital news consumption. While most still access news on laptops or desktop computers, 47% are now reading it through smartphones – driving growth in news aggregator markets.
Native mobile apps open up enticing monetization models for publishers, such as subscriptions and gated content. They can also feature segmented push notifications to drive engagement as well as innovative native advertising formats that outstrip banner ads on webpages. News updates may seem like they come faster every day; with the right apps at hand, however, you can stay abreast of all the latest events and developments.
